Adobe announces Digital Publishing Workflow
Given the runaway success of the iPad and the digital publishing features already included in Adobe CS5, this shouldn’t come as much of a surprise to anyone — today the Adobe digital publishing evangelist outlined the company’s plans to bring new digital magazine authoring technologies to market in the next version of Creative Suite. Dave Dickson outlined these initiatives in his blog, specifically saying that betas of these new tools could be individually available as early as later this summer through the Adobe Labs site. This is an exciting development as this new workflow puts powerful promulgation tools into the hands of the common man, with the potential for digital zines to become the podcasts of publishing.
As a dyed-in-the-wool magazine addict, my first impression of the iPad was that of a great delivery system for rich media magazine-style content. The concept was handily proven with the release of Wired Magazine’s iPad App which was well received. Interestingly Wired’s digital edition outsold their print magazine for the month, but without causing a decline in print sales. This seems to indicate that digital and print editions can co-exist… for a while at least. Other big names in the magazine world have since followed suit, but I’m really looking forward to the inevitable rise of the home-brew digi-zine… maybe we’ll even see Softcircus, the zine coming soon to an iPad near you!
(of course, that means I’d have to actually buy an iPad first…)